Lowe's

Lowe’s is the second-largest hardware chain in the USA, behind rival Home Depot and ahead of Menards. It’s also the second-largest hardware chain in the world, surpassing European retailers such as B&Q, OBI and Leroy Merlin. It has a long-standing reputation for providing DIY enthusiasts with everything they need for home-improvement projects, from paint to tools to flooring to garden essentials.

The history of Lowe’s dates back to North Wilkesboro, North Carolina in 1921, when Lucius Lowe launched a general merchandise store called North Wilkesboro Hardware. The store thrived, and when Lucius died in 1940, his daughter Ruth inherited the business and sold it to her brother, Jim. Ruth kept the store running while her husband Carl Buchan and Jim both served in World War II.

When Jim returned, he took on Carl as a partner and the company focused on selling hardware to capitalize on the postwar construction boom. By buying directly from manufacturers, they cut costs and passed savings to customers.

The store continued to grow, becoming a chain in 1949 and expanding to 15 stores by 1960. Carl Buchan became the sole owner in 1952 and after his death in 1960, the company went public as Lowe’s Companies Inc.

Today, it boasts over 2,100 home improvement and hardware stores across North America and has expanded its ecommerce capabilities to serve an increasingly online customer base. Lowe’s offers shoppers the option of in-store pickup, direct shipping and digital browsing, all in one seamless operation.

Selling on Lowe’s means gaining access to a broad, loyal customer base looking for quality products in decor, tools, home renovation and seasonal goods.

Goflow Helps You Optimize Ecommerce Sales on Lowe’s

Whether your brand focuses on tools, appliances, smart home devices, or outdoor equipment, Lowe’s is an ideal platform to reach both homeowners and trade professionals alike. Goflow’s powerful inventory management and automation features are designed to make selling on Lowe’s as efficient and effective as possible.

Goflow lets you sync inventory across every platform you sell on, ensuring that your stock levels are always accurate and up to date. This helps you avoid the risk of overselling or stockouts, which is especially important when selling high-demand or seasonal products. You’ll also be able to monitor orders in real time and track shipments from warehouse to customer, saving you hours of manual admin.

Using Goflow’s analytics dashboards, you can spot trends, track product performance, and make adjustments to your listings or pricing based on real-time insights. Whether you’re expanding into the home improvement sector for the first time or adding Lowe’s to an already established ecommerce strategy, Goflow helps you make smarter decisions every step of the way.

Smart Inventory Management Features Give You the Competitive Edge When Selling on Lowe’s

Partnering with Lowe’s gives your products the visibility and trust that come with one of America’s most recognized retailers. To scale successfully, however, you’ll need tools that help you operate efficiently and strategically.

Goflow’s advanced features like real-time inventory sync, reports and order routing, are designed to help you grow on Lowe’s without increasing your workload. You’ll be able to view profits, returns and sales performance by product or channel, helping you identify what’s working and where to optimize.

Whether Lowe’s is your next big channel or one of many marketplaces in your ecommerce ecosystem, Goflow helps you sell smarter and grow faster.